Vision, Mission, Purpose, Values
Vision, Mission, Purpose & Core Values
Vision, Mission, Purpose, Values
Vision, Mission, Purpose & Core Values
To be the safest, customer-centric and most successful braking company in the world.
We work every waking hour to make ASK FRAS-LE the most valued brand in the braking industry.
Our core purpose is to delight customers by developing trust, being proactive with technology, profitability and safety, thus putting a smile on the faces of all the stakeholders across the globe.
Our Joint core values stand for our ethos, spirit and aspirations. Together these are the custodians of our organization’s purpose, vision and mission.
Innovation, Professionalism, Sustainability,
Transparency, Safety, Integrity
& Customer Centricity
